Perspectives

What we observe, and what we take from it.

Considered writing on business transformation — and, now and then, news from the firm.

Contents

Two registers, one standard.

The analyses take the time to follow an argument through. The business reports on what Maeliom does — without turning every signature into a press release.

The business Studio MIKL becomes Maeliom Read Analysis IT maintenance contracts: what you sign, and what you think you signed Read Analysis Article 28 GDPR: what your data processing agreement must contain Read Analysis A GDPR audit is not a legal audit Read Analysis The exit clause you will wish you had written Read Analysis IT outsourcing does not transfer responsibility Read Analysis IT audit: eighteen checkpoints, and who the report is actually for Read Analysis The DPIA: whether it is required is the easy question Read Analysis IT strategy: three costed scenarios beat one inventory Read Analysis Mapping is not inventorying Read Analysis Website redesign: why most of them change nothing Read Analysis Digital transformation does not exist Read Analysis Speaking to several cultures means first knowing who you speak to Read Analysis Communicating a vague strategy well only spreads the vagueness Read Analysis Customer experience is not a digital project Read Analysis Email will not rescue an offer you cannot describe Read Analysis A visual identity does not invent a positioning, it expresses one Read Analysis Prospecting without positioning is paying to be ignored Read Analysis Online reviews are a symptom, not a lever Read

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