Perspectives
What we observe, and what we take from it.
Considered writing on business transformation — and, now and then, news from the firm.
Contents
Two registers, one standard.
The analyses take the time to follow an argument through. The business reports on what Maeliom does — without turning every signature into a press release.
Studio MIKL becomes Maeliom
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IT maintenance contracts: what you sign, and what you think you signed
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Article 28 GDPR: what your data processing agreement must contain
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A GDPR audit is not a legal audit
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The exit clause you will wish you had written
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IT outsourcing does not transfer responsibility
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IT audit: eighteen checkpoints, and who the report is actually for
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The DPIA: whether it is required is the easy question
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IT strategy: three costed scenarios beat one inventory
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Mapping is not inventorying
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Website redesign: why most of them change nothing
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Digital transformation does not exist
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Speaking to several cultures means first knowing who you speak to
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Communicating a vague strategy well only spreads the vagueness
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Customer experience is not a digital project
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Email will not rescue an offer you cannot describe
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A visual identity does not invent a positioning, it expresses one
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Prospecting without positioning is paying to be ignored
Read
Online reviews are a symptom, not a lever
Read
IT maintenance contracts: what you sign, and what you think you signed
Read
Article 28 GDPR: what your data processing agreement must contain
Read
A GDPR audit is not a legal audit
Read
The exit clause you will wish you had written
Read
IT outsourcing does not transfer responsibility
Read
IT audit: eighteen checkpoints, and who the report is actually for
Read
The DPIA: whether it is required is the easy question
Read
IT strategy: three costed scenarios beat one inventory
Read
Mapping is not inventorying
Read
Website redesign: why most of them change nothing
Read
Digital transformation does not exist
Read
Speaking to several cultures means first knowing who you speak to
Read
Communicating a vague strategy well only spreads the vagueness
Read
Customer experience is not a digital project
Read
Email will not rescue an offer you cannot describe
Read
A visual identity does not invent a positioning, it expresses one
Read
Prospecting without positioning is paying to be ignored
Read
Online reviews are a symptom, not a lever
Read