Maeliom Get in touch

Business transformation consultancy

We support the transformation of your business.

  • Strategy
  • Development
  • Equity

Positioning strategy, product development and equity stakes. A firm that builds with the businesses it supports, not merely for them.

Let’s discuss your transformation See what we do

01 — What we do

Three levers, one trajectory.

Advising without building leaves the business on its own when it comes to execution. Building without having set the strategy produces tools that serve nobody. Maeliom holds both ends — and sometimes goes as far as equity.

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Maeliom Consulting

Strategy & consulting

Positioning strategy and structuring the business as a whole — digital as a lever of execution, not as a starting point. Standing and one-off engagements, for businesses that want a partner involved in the change, not a supplier passing through.

  • Positioning diagnostic & review
  • Brand and offer strategy
  • Internal structure
  • Working alongside leadership
  • IT audit and governance

Explore Consulting

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Maeliom Build

Product development

Design and development — websites, internal tools, bespoke platforms. What strategy defines, Build makes concrete. No orphan deliverables: every product answers a decision already taken.

  • Websites & platforms
  • Internal business tools
  • Bespoke digital products
  • Interface & experience design

Explore Build

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Maeliom Ventures

Stakes & equity

Equity stakes in the businesses we support, through service-for-equity. A commitment aligned with the client’s success, not merely with billing.

  • Service-for-equity
  • Early-stage support
  • Minority stake
  • Long-term commitment

Explore Ventures

02 — Method

A transformation cannot be decreed. It is built in this order.

Four stages, always the same. Skipping the first is the quickest way to produce a fine strategy that will never be applied.

01

Understand

Before any recommendation, we look at what actually exists: the market, the organisation, the constraints, what is stuck and what already works. An honest diagnosis is worth more than a quick promise.

02

Position

Define what the business is, who for, and why it deserves to be chosen. This is the decision that governs every one that follows — the channel, the tool and the message are only its consequences.

03

Build

Turn the positioning into an organisation, into offers and into tools. What has been decided has to exist concretely, or nothing has moved. That is Build’s role.

04

Stay

A transformation does not fit into one engagement. We stay committed over time — sometimes with equity — until the change is embedded in the business rather than carried from outside.

03 — Manifesto

We do not deliver a service and leave. We stay — advice, development, and sometimes equity — until the transformation holds.

Mickaël Palermo Founder — Maeliom

04 — Clients

Organisations that did not need an agency.

A selection. What they share is neither size nor sector, but the moment — the one where the organisation has to change shape.

Aéroport Marseille Provence

Infrastructure · Consulting

PMU

Betting & gaming

Azurite Life Science

Life sciences · Consulting

GenEvolution

Biotech · Ventures

Adebiotech

Research · Consulting

CDP Innovation

Innovation · Ventures

Uncovery

Cybersecurity

Domaine Allois

Winegrowing · Consulting & Build

See all twenty-two

05 — Perspectives

What we observe, and what we take from it.

Considered writing on business transformation — and, now and then, news from the firm.

All perspectives

06 — Contact

A transformation to support?

Let’s take the time to talk, so we understand where you stand and what could move forward together.

contact@maeliom.com